Developing and launching a Christmas themed mobile game in two weeks

Marketing Managers


BGF is an investment firm with a difference; they don’t take themselves too seriously. For Christmas 2017, they needed a special treat to entertain their partners and staff alike. They wanted to spread Christmas cheer and just a little of the BGF message.

After a successful launch of a new brand identity and website in the summer (in partnership with Forge), BGF were ready to begin shouting about their reinvigorated message. And what better way to do it than with a mobile game; a Christmas one at that!

BGelF in-game
BGelF Screenshot
BGelF Screenshot
BGelF advert

Designed, built and launched on the iOS AppStore and Android Play store in two weeks.

What we did

In just two weeks, we crafted the idea, designed and built a frantic elf-themed mobile game, all from scratch. We fully tested and deployed BGelF Toy Trouble to the iOS AppStore and Google Play in time for December. Toy Trouble is a frenetic race to help Santa stuff his sacks with toys in time for Christmas. Seemingly simple yet dangerously addictive.

Not only did it help deliver Christmas cheer but it also helped the homeless too. Every time a special BGF bonus coin was tapped, BGF donated money to Shelter.

You can download BGelF: Toy Trouble from the Apple’s AppStore or Google Play now. What’s your top score?

app store google play
The BGelF